This Week In Mobile
Driverless Cabs and Dreaded Trolls
No Driver? No awkward conversation! When Uber debuted, it seemed like the perfect solution to our many taxi woes. But after myriad problems both big and small, Uber’s Achilles heel was clear: its drivers. While Uber sits mired in lawsuits over their choice of drivers, Google is quietly working on the future. Ride-share using self-driving …
Apple’s Ups and Downs, Microsoft’s Disruption
Apple leaps (and spills a drop on the way) This week Apple announced it’s quarterly profit, and it was terrible. I’m kidding – we all know Apple makes more profit in an hour (~$6 million/hr in net profit) than most of us will see in a lifetime. Last quarter was no exception, ending with a …
The Mobile world, the App Store soars, Latin America stumbles
The world, on mobile There is certainly no question that mobile is taking over. What was once just an adjunct to the dominant desktop is now the primary way most users connect to the internet. The most quickly adopted technical advance in human history, its proliferation has created a world linked in ways that our …
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Mobile Payments, Loyalty Programs and Your App
Brand agnostic consumers to loyalist customes. Loyalty programs are nothing new. 46% of consumers consider loyalty benefits when planning their purchases. What is new is the unprecedented ability to connect with your consumers at the point of sale using mobile to drive loyalty participation, engagement and ultimately, increase sales. According to mobile analytics firm …
Samsung’s IoT, Google & Title II, Marriott’s Ploy
Samsung’s IoT Hopes With the release of the iPhone 6 and 6 Enormous, Apple successfully (very successfully, to the tune of 20 million units already sold) entered the large-screen market, and breached the last wall of Samsung’s dominance barriers. Watching its market share rapidly eroded by Apple, Huawei, Xiaomi and Micromax, Samsung has gone into …
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Microsoft’s Rigidity has Scarred Them
Microsoft is by any estimation a successful company and at a $380B market cap nobody would suggest otherwise. But over the past few years I’ve watched them go from an indomitable force to a company struggling to maintain its position. Why? Vanity Fair did an in-depth examination of the catastrophic effect of Steve Ballmer’s reign, …
Mobile Design Trends for 2015
Mobile is no longer a trend but the new standard. In 2014, mobile continued to pave its way to the forefront of the marketing, digital and consumer worlds. Mobile apps have greatly influenced design this past year and will continue to do so in 2015, with Apple and Google in the forefront of the design …
Grand gestures, Samsung in the ring, Amazon says now.
Oh, we get it. It mutes. Around here we talk a lot about Jobs-to-be-Done; the theory that you must solve a customer’s real and ongoing problems. Now with that in mind, watch this Microsoft ad. Trust us, it’s SFW and won’t offend any sensibilities (other than your cinematic ones). That, my friends, is Microsoft’s latest …
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