Apps

How Apple and Google are Helping Cure Humanity’s  Diseases

Apple announced the open-platform medical research tool ResearchKit on April 15, and while it was overshadowed by news of the Apple Watch, it’s a tool with staggering potential for… well… humanity. “We are incredibly confident that [ResearchKit] will have a profound impact on all of us,” Apple CEO Tim Cook said at WWDC in San …

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The 4 Forces Applied: Why Microsoft’s Conversion Tool Won’t Entice iOS Developers To Windows

Microsoft’s newly announced conversion tool for bringing iOS code to Windows will not be compelling enough to move developers over. The 4 Forces help explain why. The 4 Forces are a lens used to look at why people decide to change their behavior to use a new product or service. It is a wonderfully helpful …

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What a Successful Slack Implementation Looks Like

Tips to make Slack an amazing tool for your team. At BiTE, we’re huge fans of Slack. For the uninitiated, Slack is an amazing collaboration tool. It starts with chat; both person-to-person as well as group chats (“channels” in Slack parlance) are exceptional. It handles sharing files between team members, offers integrations to other services, …

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Google gets it from all sides

Mind the Gap This week, App Annie released its findings for the first part of 2015. The results aren’t surprising, but they are important. The revenue gap between iOS and Android is steadily growing, with iOS App Store revenue a full 70% higher than Google Play. These widely diverging figures are problematic for Google. Though …

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Apple Pay’s slow start, Microsoft buys, Politicians lie

Apple Pay is Everywhere….Sorta The advent of Apple Pay ushered in a new era of point-of-sale ease. Instead of fumbling around in your wallet for cash or credit cards, you can now just tap your phone (and soon, your watch) and the transaction is complete. But in spite of the cakewalk process, the adoption is …

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Why Uber, Snapchat and Tinder are So Successful Despite Themselves

Mobile Apps have created a new generation of tech moguls. As with everything in mobile, app innovations move at lightning speeds, and so does the creation of billionaire entrepreneurs. Take 23-year old CEO and co-founder of Snapchat Evan Spiegel. Snapchat has a current valuation of $10 billion. Just to get a little perspective, Spiegel was …

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The Mobile world, the App Store soars, Latin America stumbles

The world, on mobile There is certainly no question that mobile is taking over. What was once just an adjunct to the dominant desktop is now the primary way most users connect to the internet. The most quickly adopted technical advance in human history, its proliferation has created a world linked in ways that our …

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Mobile Payments, Loyalty Programs and Your App

Brand agnostic consumers to loyalist customes. Loyalty programs are nothing new. 46% of consumers consider loyalty benefits when planning their purchases. What is new is the unprecedented ability to connect with your consumers at the point of sale using mobile to drive loyalty participation, engagement and ultimately, increase sales. According to mobile analytics firm Flurry, …

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